CRISIS
I
n a perfect world, you have eliminated risk.  You have prepared.  You are ready.
Unfortunately, the world is not perfect.   We can help.

What are your risks?  Can you mitigate now?  We find, define and mitigate risks.

Plan – Set the ground rules for what will be executed the moment there’s an issue.
Simulate – Work the plan to better understand what can be improved or removed.
Train – The point person (or people) qualified to speak and answer questions must be prepared.  Much like an athlete, preparation leads to muscle memory.  If you’re going to answer questions in front of your board of directors or an eager reporter, you should be well-versed, trained and ready.  Practice makes perfect.

Whether it’s a high pressure by-the-minute situation or advanced planning, we can prepare you for questions, answers and scenarios.

CRISIS.  It hits.  It hurts.  You need more than a corporate boilerplate approach.  You need highly personalized, exclusively tailored messaging and guidance from beginning to end and beyond.

A few of the possibilities we can personally walk you through include:

Breaking the news to your loved ones.
Speaking to your board members.
Delivering your message to the media.
Testifying before Congress.  
Buttoning up and maintaining your message to the media.
Dealing with the aftermath.
Rebuilding your name, your brand and your company.

Our services can complement a larger firm or execute an entire strategy.

We monitor and assess all forms of media.

We work with your team including employees, colleagues and your family.

We continue to shape your plan and message, with agility and flexibility.

Evaluate – Moving forward, what risks are ahead?  What is your current reputation?

Digital clean-up – More importantly than monitoring your online brand and presence, we clean it up, working to push top search engine results off of the first few pages and into an abyss.

At Home – We can help guide you through any decisions you may need to make for you personally or with your family.

At the Office – We provide guidance on how to address business partners, employees, and any other associates.

Onward – We propel you forward with your message and your personal brand.

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